Following on from a strong year of mobile growth around the world, 2013 see an even larger increase and it will be a necessity for advertisers to include a strong mobile focus in their digital strategies.
Here at Ad Dynamo we are excited to harness the opportunities this brings for mobile publishers as well as advertisers.
While we currently have a substantial global mobile network, this year we will be focused on expanding this even further, as well keeping hot on the heels of the latest mobile innovations such as:
M-commerce, In-app advertising, Real Time Bidding, advanced targeting, & ROI costing models (CPI, CPA, CPD)
This will allow our advertisers greater variety, access to specific target markets, and at the same time generate higher eCPM’s for our publishers.
That being said, we are very excited to be sending members of our Ad Dynamo team to the annual World Mobile Conference 2013 (25 Feb – 28 Feb) in Barcelona, Spain.
Candace Newton: Key Account and Mobile Manager & Alexandra Toro: Spain Country Manager and Head of Mobile will be attending various mobile programmes, meeting with multiple advertisers, publishers and networks regarding mobile opportunities as well as networking with industry players at the MWC 2013.
To arrange a meeting with Alexandra,or Candace, attendees at MWC should contact us directly to schedule a meeting or quick chat.
Please see contact details below.
candace at addynamo.com
alexandra at addynamo.com