Tag Archives: twitter advertising

Engagement Rates on Twitter

A unique feature of Twitter’s Promoted Products is the unprecedented levels of engagement that we see. Take a look at this recent Tweet about Snickers engagement on Facebook vs Twitter: Across Africa we’re seeing really strong engagements on Twitter that reinforce the power of Twitter’s Promoted Products.

Sponsored Tweets

Our recently launched sponsored tweets service has been very well received. Here’s a run down of how it works. For Advertisers Write your campaign brief Tweeters submit their draft tweets for your approval (you approve the actual tweet & the cost) As you approve, the Tweet is injected into Twitter instantly. Find out more For [...]